As all proud Englishmen and women know, April 23rd is St George’s Day! Normally this occasion passes by with about as much fuss as National Devilled Egg Day but this year Park Plaza hotels are trying to reclaim the St George’s Cross from the grubby hands of those BNP fellas with an ingenious scheme of free booze.

To celebrate poor old St George (who if anyone cares to know, was tortured and decapitated for his commitment to Christianity) The Park Plaza in London have hit upon the brilliant idea of giving away a free cocktail to all namesakes of England’s beloved patron saint. If your name is George, Georgina – or any variation of the name – you will soon be able to sup on a complimentary cocktail – the aptly named Gorgeous George!

Any time between 23 April and 30 May 2010 you’ll be able to sample this limited edition tasty tipple, which is designed in layers of red and white. A heady concoction of Beefeater 24 gin, elderflower cordial, white cranberry juice, grenadine syrup, the cocktail comes complete with rose petal garnish.

Although this is perhaps one of the most obvious PR gambits we’ve since this year, I’ve already spent a good 20 minutes consulting a list of the 46 valid variants to see if I can sneak in. If you’re lucky enough to have a name like George, then don’t forget to bring a valid photo ID or you’ll be leaving empty handed.

There are 5 Park Plaza properties in London, to find your nearest one visit: www.parkplaza.com

For more info on what to do on St George’s Day in London – have a look on Spoonfed!